Marketing : an introduction / Gary Armstrong, Philip Kotler.
By: Armstrong, Gary (Gary M.)Contributor(s): Kotler, PhilipMaterial type:
TextPublisher: Upper Saddle River, NJ : Pearson/Prentice Hall, c2005Edition: 7th edDescription: xxvi, 581, [106] p. : col. ill. ; 29 cmISBN: 0131424106; 9780131273122Subject(s): Marketing
| Item type | Current location | Collection | Call number | Status | Date due |
|---|---|---|---|---|---|
| Book | Gratia Christian College Library Book Shelves | Print book | HF5415 .A75 2005 (Browse shelf) | Available |
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Kotler's name appears first on the earlier ed.
Includes bibliographical references and indexes.