Pine, B. Joseph. <br/><br/>
Do you want to keep your customers forever? / 
B. Joseph Pine II, Don Peppers, and Martha Rogers. 
 - Boston, Mass. :  Harvard Business Press,  c2009. 
 - v, 85 p. ;  17 cm. 
 - Harvard business review classics .
<br/><br/><label>ISBN: </label>9781422140277 (pbk.) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Customer equity<br/>Customer loyalty<br/>Customer services