| 000 | 00881nam a2200265 4500 | ||
|---|---|---|---|
| 003 | OCoLC | ||
| 005 | 20180706102012.0 | ||
| 008 | 060929s2008 mauab b 001 0 eng | ||
| 020 | _a0073529850 (alk. paper) | ||
| 020 | _a9780071259354 | ||
| 020 | _a9780073529851 | ||
| 040 |
_aDLC _cDLC _dBAKER _dC#P _dBTCTA _dYDXCP _dUKM _dCVU _dHKGCC |
||
| 090 | 3 |
_aHF5415.3 _b.P37 2008 |
|
| 100 | 1 | _aPeter, J. Paul. | |
| 245 | 1 | 0 |
_aConsumer behavior and marketing strategy / _cJ. Paul Peter, Jerry C. Olson. |
| 246 | 1 | 4 | _aConsumer behavior & marketing strategy |
| 250 | _a8th ed. | ||
| 260 |
_aBoston : _bMcGraw-Hill/Irwin, _cc2008. |
||
| 300 |
_axix, 555 p. : _bill., map ; _c27 cm. |
||
| 504 | _aIncludes bibliographical references (p. 499-528) and indexes. | ||
| 650 | 0 | _aConsumer behavior | |
| 650 | 0 | _aMarketing | |
| 700 | 1 |
_aOlson, Jerry C. _q(Jerry Corrie), _d1944- |
|
| 942 |
_2lcc _cBK |
||
| 999 |
_c6818 _d6818 |
||