000 00705nam a2200217 4500
003 OCoLC
005 20180706102012.0
008 040514s2004 nyua b 001 0 eng
020 _a0273686232 (pbk. : alk. paper)
020 _a9780273646129
040 _aDLC
_cDLC
_dCVU
_dHKGCC
090 3 _aHF5415.55
_b.E31 2004
100 1 _aEgan, John,
_d1952-
245 1 0 _aRelationship marketing :
_bexploring relationship strategies in marketing /
_cJohn Egan.
250 _a2nd ed.
260 _aNew York :
_bFinancial Times/Prentice Hall,
_c2004.
300 _axxiii, 268 p. :
_bill. ;
_c25 cm.
504 _aIncludes bibliographical references and index.
650 0 _aRelationship marketing
942 _2lcc
_cBK
999 _c6821
_d6821