| 000 | 00882nam a2200265 4500 | ||
|---|---|---|---|
| 003 | OCoLC | ||
| 005 | 20180706102012.0 | ||
| 008 | 070524s2008 njua b 001 0 eng | ||
| 020 | _a0132308290 | ||
| 020 | _a9780132308298 | ||
| 020 | _a9780135126479 | ||
| 040 |
_aDLC _cDLC _dYDX _dBTCTA _dBAKER _dYDXCP _dUKM _dHKP _dHKGCC |
||
| 090 | 3 |
_aHF5823 _b.L15 2008 |
|
| 100 | 1 |
_aLane, W. Ronald, _d1940- |
|
| 245 | 1 | 0 |
_aKleppner's advertising procedure / _cW. Ronald Lane, Karen Whitehill King, J. Thomas Russell. |
| 246 | 3 | 0 | _aAdvertising procedure |
| 250 | _a17th ed. | ||
| 260 |
_aUpper Saddle River, N.J. : _bPearson/Prentice Hall, _cc2008. |
||
| 300 |
_axx, 829 p. : _bill. (chiefly col.) ; _c29 cm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 | _aAdvertising | |
| 700 | 1 | _aKing, Karen Whitehill. | |
| 700 | 1 |
_aRussell, Thomas, _d1941- |
|
| 942 |
_2lcc _cBK |
||
| 999 |
_c6822 _d6822 |
||