| 000 | 00728nam a2200193 4500 | ||
|---|---|---|---|
| 008 | 091117s2009 si a b 001 0 eng d | ||
| 020 | _a0071274251 (pbk.) | ||
| 020 | _a9780071274258 (pbk.) | ||
| 040 |
_cHKGCC _dHKGCC |
||
| 090 | 3 |
_aHF5415.12.A8 _b.M17 2009 |
|
| 245 | 0 | 0 |
_aMarketing in Asia / _cRoger A. Kerin ... [et al.]. |
| 260 |
_aSingapore : _bMcGraw-Hill, _cc2009. |
||
| 300 |
_axlvii, 764 p. : _bcol. ill. ; _c28 cm. |
||
| 500 | _aAsian adaptation of: Marketing / Roger A. Kerin, Steven W. Hartley, William Rudelius. 9th ed. Boston : McGraw-Hill/ Irwin, c2009. | ||
| 504 | _aIncludes bibliographical references (p. 707-734) and indexes. | ||
| 650 | 0 |
_aMarketing _zAsia |
|
| 700 | 1 | _aKerin, Roger A. | |
| 942 |
_2lcc _cBK |
||
| 999 |
_c7620 _d7620 |
||