000 00897cam a2200253 4500
008 090603s2010 maua b 001 0 eng d
020 _a0137006705
_q(pbk.)
020 _a9780137006700
_q(pbk.)
040 _aEQO
_beng
_cEQO
_dGBVCP
_dDEBBG
_dOCL
_dUKMGB
_dHNK
_dHKGCC
050 4 _aHF5415.32
_b.S35 2010
090 3 _aHF5415.32
_b.S2 2010
100 1 _aSchiffman, Leon G.
245 1 0 _aConsumer behavior /
_cLeon G. Schiffman, Leslie Lazar Kanuk; in collaboration with Joseph Wisenblit.
250 _a10th ed., Global ed.
260 _aBoston, Mass. :
_bPearson Prentice Hall,
_c2010.
300 _a592 p. :
_bcol. ill. ;
_c28 cm.
500 _aPrevious ed.: 2007.
504 _aIncludes bibliographical references and indexes
650 0 _aConsumer behavior
650 0 _aMotivation research (Marketing)
700 1 _aKanuk, Leslie Lazar.
700 1 _aWisenblit, Joseph.
942 _2lcc
_cBK
999 _c8324
_d8324