000 | 01305nam a2200325 4500 | ||
---|---|---|---|
008 | 110412s2010 cc a 000 0 chi d | ||
020 | _a7508620895 | ||
020 | _a9787508620893 | ||
040 |
_cHKGCC _dHKGCC |
||
041 | 1 |
_achi _heng |
|
066 | _c$1 | ||
090 | 3 |
_aHF5813.U6 _bO34 2010 |
|
100 | 1 |
_aOgilvy, David, _d1911-1999. |
|
240 | 1 | 0 |
_aConfessions of an advertising man. _lChinese |
245 | 1 | 0 |
_6880-01/$1 _a一個人的廣告自白 / _c大衛‧奧格威著 ; 林樺譯. |
880 | 1 | 0 |
_6245-01 _aYi ge guang gao ren de zi bai / _cOgilvy, David zhu ; Lin Hua yi. |
246 | 1 |
_iColophon title also in pinyin: _aYige guanggaoren de zibai |
|
250 |
_6880-02/$1 _a第2版. |
||
880 |
_6250-02 _aDi 2 ban. |
||
260 |
_6880-03/$1 _a北京市 : _b中信出版社, _c2010. |
||
880 |
_6260-03 _aBeijing Shi : _bZhungshin chu ban she, _c2010. |
||
300 |
_axxvi, 204 p. : _bill. ; _c21 cm. |
||
500 | _aTranslation of: Confessions of an advertising man. | ||
520 | _aDetailed summary in vernacular field only. | ||
520 | _a大衛奧格威是國際廣告界最負盛明的廣告大師. 本書是奧格威經營廣告公司及創作廣告的經驗和心得的總結著作. | ||
650 | 0 |
_aAdvertising _zUnited States |
|
700 | 1 |
_6880-04/$1 _a林樺. |
|
880 | 1 |
_6700-04 _aLin, Hua. |
|
942 |
_2lcc _cBK |
||
999 |
_c9761 _d9761 |